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FULL AGENDA
Sunday, October 4, 2009 / ARRIVAL DAY
3:00 - 7:00 pm Registration
4:30 - 5:30 pm Apparel Editorial Board Meeting
6:00 - 7:00 pm Welcome Cocktail Reception
Evening Activities: Sponsor Networking Dinners
Monday, October 5, 2009 / OPENING DAY
7:30 - 11:45 am Registration Open
7:30 - 8:15 am Networking Breakfast
8:15 - 8:20 am OPENING COMMENTS & SESSION INTRODUCTION
Susan Nichols, Publisher, Apparel
8:20 - 9:05 am Opening Keynote Address
Moving Beyond the Data to Target New Growth Opportunities
SPEAKER
Marshal Cohen, Chief Industry Analyst, The NPD Group Inc.
Viewed as "the king of the consumer" and the "go-to guy" by the fashion industry and the major national media, The NPD Group's Chief Industry Analyst Marshal Cohen has more than 30 years of experience in manufacturing, retailing, product development and data analysis. In this lively and up-to-the-minute presentation, Cohen will look beyond key apparel and retail statistics to help attendees understand what's behind the trends and work toward specific action plans. By examining new product and brand innovations, competitive threats, merging customer segments and more, this session will point the way to new growth opportunities for the near- and long-term.
9:05 - 9:20 am Q&A with Marshal Cohen
In the second segment, opening keynote speaker Marshal Cohen will
devote 15 minutes to Q&A with the audience.
9:20 - 9:50 am Networking Coffee Break
9:50 - 10:35 am NAKED WORKSHOPS
In our first-ever Naked Workshops, attendees will focus on key business topics with "No Slides and No Notes" - just discussion. Each workshop will begin with opening comments around the topic area from an apparel industry leader.
NAKED WORKSHOP #1
TOPIC: Cloud Computing & SaaS
WORKSHOP LEADER: Jesse Napoli, CIO, Citi Trends
NAKED WORKSHOP #2
TOPIC: Sustainability in Today's World
WORKSHOP LEADER: David Basson, President, Greensource Organic Clothing
NAKED WORKSHOP #3
TOPIC: Sourcing Model Alternatives - Haiti & Beyond
WORKSHOP LEADER: Will Duncan, Vice President of Business Development, [TC]²
10:40 - 11:25 am Day One Closing Keynote
Wall Street's Perspective
SPEAKER
Omar Saad, Equity Research Lead Analyst, Branded Apparel & Footwear, Credit Suisse
As a leading analyst covering the apparel business, Omar Saad will present an up-to-the-minute overview and analysis of the industry's most pressing issues and influential trends. Saad will discuss how these and other ever-changing global factors shape Wall Street's view and actions. The final 15 minutes of this session will be entirely devoted to Q&A with attendees.
11:30 am Break for afternoon activities:
* GOLF
6:30 - 8:00 pm COCKTAIL RECEPTION
Tuesday, October 6, 2009 / CLOSING DAY
7:30 - 11:30 am Registration Open
7:30 - 8:30 am Networking Breakfast & Sustainability Survey Discussion
8:30 - 8:40 am DAY 2 WELCOME COMMENTS & SESSION INTRODUCTION
Susan Nichols, Publisher, Apparel
8:40 - 9:30 am Second Day Opening Keynote
Unveiling the Secrets of Social Media for the Fashion Industry
SPEAKER
Bill Palmer, Lead Brand Architect, Activate Media Group
In this dynamic Keynote, leading integrated new media specialist Bill Palmer will offer practical and valuable insight into the post-conventional consumer mind-set, giving fashion executives a clear understanding of social media's landscape, purpose and impact. This high-level overview will explore how your firm can begin leveraging the brain power and communication abilities of your entire enterprise network to maximize growth at a minimal cost. Sharing real case histories of leading companies both inside and outside the fashion world, Palmer will guide you through the rewards to be reaped by embracing online social media, networking, publicity and branding strategies.
9:35 - 10:15 am General Session
Closing the Loop on Sustainability
SPEAKER
Eric Henry, President, T.S. Designs
So, your plans for a sustainable supply chain aren't 100 percent eco-friendly? Don't fret. If there's one sure thing about going green, it's that it isn't a black and white issue. In this fascinating presentation, Eric Henry, president of TS Designs, will take you on a "tour" of his business and the challenges of working to develop a closed-loop supply chain that leaves as little waste as possible. Sharing his most recent endeavor--to reduce his company's carbon footprint by using cotton grown and made into shirts entirely in North Carolina instead of shipping it across the globe --Henry also will offer how-to advice on how every company can be more sustainable, proving that even small steps can lead to significant positive results --both to the planet and your bottom line.
10:15 - 10:45 am Networking Coffee Break
10:45 - 11:25 am Closing Session
MyShape.com - How E-Commerce is Turning Merchandising on Its Ear
SPEAKER
Mercedes De Luca, Global Customer Experience & Chief Information Officer, myShape.com
In the world of women's apparel, size, fit and customer preferences aren't standard. MyShape.com has turned online shopping on its ear by enabling each woman to become her own merchandiser, creating a personal shop within the site that displays only the garments that satisfy her personal set of criteria. Learn how myShape.com has tackled the e-commerce challenge to deliver a unique and engaging customer experience that is in turn improving conversion rates.
11:25 am FORUM CLOSING COMMENTS
Susan Nichols, Publisher, Apparel
11:30 am Apparel's 2009 Executive Forum concludes
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