Fifty top-performing apparel firms are working feverishly to innovate with product, win the hearts of the consumer, balance their footprint, and bring home the profits. Read on for a curated examination of what’s happening inside the walls of the prestigious 2016 Apparel Top 50.
There is growing interest in not just browsing, but also buying, via mobile devices, and that includes wearables.
A direct-to-customer retailer takes its communications up a notch with a new marketing platform.
PLUS: Vendor Viewpoint – Interview with Greg Zakowicz, Senior Commerce Marketing Analyst, Bronto Software
Vendor Viewpoint — An Interview with Paul Magel, President, CGS Applications and Technology Outsourcing
Achieving Traceability in the Apparel Supply Chain
The need for granular visibility and start-to-finish traceability in the apparel supply chain has never been greater, and reaching that goal requires a high-tech high-touch approach.
Fashion retailers are looking for retail IT solutions specifically designed to manage the digital-store convergence — the intersection of the digital and physical worlds.
A fresh approach to search engine optimization (SEO), email remarketing and real-time assisted selling can drive greater employee and customer engagement and higher e-commerce sales.