Home Apparel Twitter map of APP logo

Apparel Magazine

CONTACT US | SUBSCRIBE | NEWSLETTER | RSS Feeds RSS FEEDS

Welcome, Guest |   Sign In   |   Register  
Apparel Magazine
 
Print Email Page RSS Feeds

Posted Date: 4/29/2009

AAFA Leading Charge Against "Fashion Police Bill"

By PRESS RELEASE
Arlington, VA -- The American Apparel & Footwear Association (AAFA) yesterday submitted a letter to the U.S. Congress stating its strong opposition to the expected re-introduction of the Design Piracy Prohibition Act. This legislation would stifle the creativity that drives the fashion industry forward and would require legitimate producers to navigate through new burdensome processes to get their garments and shoes to market.

"The U.S. apparel and footwear industry has long advocated for stronger protections of their intellectual property," said AAFA President and CEO Kevin M. Burke. "The Design Piracy Prohibition Act, however, would not provide the meaningful intellectual property protections sought by innovative and forward-thinking designers. In fact, this well-intentioned but ultimately detrimental legislation would hinder creativity by putting many legal barriers between the designer's sketch pad and the consumer's closet."

"Inspiration is what moves our industry forward, but the Design Piracy Prohibition Act simply takes the fashion designer out of the equation," said AAFA Board of Directors Chairperson Carol J. Hochman, CEO of Triumph Apparel Marketing. "This legislation would put companies like ours at great risk of potential litigation if anyone feels our legitimate designs are too similar to theirs. When you make work-out and performance clothing like we do, the risk is high. This risk would be thrust onto every producer and brand in the apparel and footwear industry."

AAFA is keenly aware that high-end fashion items are often knocked off and marketed only days after being unveiled in public. While this legislation is attempting to thwart this specific practice, it actually goes much further.

As currently written, the Design Piracy Prohibition Act would:

*Create legal ambiguity in the fashion industry by utilizing a "closely and substantially similar" standard for infringement.
*Automatically extend ownership rights of a design without any test to determine if such rights are merited.
*While prohibiting the protection of all fashion items that previously existed, the legislation allows for the protection of these same "non-original elements" if arranged in an original way.
*Provide opportunity for one designer to maintain a monopoly on any "trend" for three years.

This legislation would have dire consequences on an industry already facing challenging economic times. The fallout from its passage would include higher clothing prices to meet the needed staffing influxes to register designs and possibly defend them in court and would keep up-and-coming designers out of the market. Most importantly, however, the Design Piracy Prohibition Act would stifle the creative process and remove art from fashion design.

"The essential driver of fashion is inspiration," Burke stated. "And this bill outlaws inspiration."

The American Apparel & Footwear Association (AAFA) is the national trade association representing apparel, footwear and other sewn products companies, and their suppliers, which compete in the global market. AAFA's mission is to promote and enhance its members' competitiveness, productivity and profitability in the global market by minimizing regulatory, commercial, political, and trade restraints.

Rate this Content (5 Being the Best)
12345
Current rating: 0 (0 ratings)

 


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

Virtual Fitting - What is Possible? Virtual Fitting - What is Possible?
8/1/2014
Customer and market-driven products are the main objective for success. The route taken to achieve that objective must be constantly shortened, making processes faster and more cost-efficient. This specifically requires using the right processes and technologies, for example, increasing the effectiveness of prototyping through virtual 3D. We invite you to learn more about the capabilities of today's virtual fitting technology.
Download Now

The Reinvention of B2B eCommerce The Reinvention of B2B eCommerce
5/1/2014
Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

Download Now



MEDIA KIT | EDITORIAL BOARD | PRIVACY STATEMENT | TERMS & CONDITIONS | CONTACT US
All materials on this site Copyright Edgell Communications. All rights reserved.