Creative Consultancy Frim Play to Headline 2003 Apparel Executive Forum

The founder of leading creative consultancy firm Play, Andy Stefanovich, will deliver the keynote presentation at Apparel's 2003 Executive Forum, which will take place Oct. 3-5 at the Westin Diplomat Resort & Spa in Hollywood, FL.

Stefanovich, who has worked with such leading companies as Ford Motor Co., Mattel, Nationwide Insurance, Procter & Gamble, Target and Sara Lee Corp., will present a program entitled "Creativity for Competitive Advantage."

Stefanovich founded Play in 1990. He is a current visiting professor at the University of Virginia's Darden Business School and sits on the Board of Creative Directors for Embassy Suites. Within the apparel industry, in addition to Sara Lee, Play has worked with such firms as Timberland and Rawlings Sporting Goods.

Apparel's Executive Forum is an invitation-only event in which Apparel magazine brings together leading CEOs, chairmen, presidents and other executive management for a weekend program tackling the apparel and soft goods industry's most critical issues.

New for the 2003 event is Apparel's forum leadership class, Leadership Apparel. Up to five individuals who show particular promise as representing the future leaders of the apparel industry will be invited to participate in this year's forum. Application forms for Leadership Apparel are available online at www.apparel mag.com.