Home Apparel Twitter map of APP logo

Apparel Magazine


Welcome, Guest |   Sign In   |   Register  
Apparel Magazine
Print Email Page RSS Feeds

Posted Date: 4/1/2003

Exchanges Grow in Popularity

Some online exchanges claim they still have the answers for supplier collaboration.

The WorldWide Retail Exchange (WWRE), the membership-based online exchange created by retailers to facilitate and simplify trading, has developed a WorldWide Design, Planning & Management (WDP&M) solution to enable retailers to communicate more effectively with their global sources in the development of their private label merchandise. Elisa Kimberly, implementation manager, WWRE, says WDP&M gives apparel users greater flexibility in developing concepts.

WWRE members can keep track of all the components going into a garment, such as print designs from CAD systems. WPD&M also enables the sharing of data between the designer and the vendor. All of this can be done online, says Kimberly. To coordinate this, WWRE is building standards to help its members keep track of and describe the multitude of apparel components, such as different fabric types, buttons or zippers.

Led by retailers such as Target and JCPenney, WDP&M also offers solutions to allow garment vendors to meet online simultaneously to share applications and download files/ images in a highly interactive manner. A global vendor can put a sample garment on a live model in the Far East and transmit this fit session data in video to the U.S. company for pre-production approval, says Kimberly. All this data can be saved in the asset management tool. WDP&M also has a costing tool to help firms conduct landed cost analysis for apparel orders.

WWRE members are mostly retailers, although Campbell Soup recently joined. Members pay a subscription fee and invite suppliers online on a secure basis to log onto the system, according to Maureen Phillips-Hauser, worldwide design planning and management product director at WWRE. She says its members are continuing to push for new ways to simplify, rationalize and automate supply chain processes.

"In two years' time, retailers and suppliers will not be able to imagine how they conducted business before," says Phillips-Hauser.

Two years ago, GlobalNetXchange (GNX), a business-to-business online exchange, embarked on a "big push" to study the demand for and solutions available to solve product development issues for the apparel market. However, at that time, the firm found that its apparel clients' needs were all over the board - and so were product development technologies. Because product development encompasses so many different processes, from management of images to workflow, it would have taken five or six different tools on the market to support "all the things [GNX apparel members] wanted to do," explains Judy Gilbert, vice president of marketing for GNX. "The technology wasn't where it needed to be to solve their problems." Given the results of this market research, GNX did not pursue development of an apparel-specific product development solution to integrate into its portfolio of offerings.

But today, apparel product development is "something we need to look at again," says Gilbert, acknowledging the ongoing evolution of product development tools. Last year, it launched GNX Collaborative Product Development (CPD), a solution tailored to the private label development needs of the grocery sector. Still, Gilbert cautiously stressed that if a successful apparel CPD solution is to be developed by GNX, it will require commitment among interested GNX apparel members to "share the blood, sweat and tears" of the development process. 

Rate this Content (5 Being the Best)
Current rating: 0 (0 ratings)


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

The Reinvention of B2B eCommerce The Reinvention of B2B eCommerce
Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

Download Now

Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store
L.E.K. Consulting discusses how retailers can avoid promotional traps by using the benefit-based promotional strategy to garner higher same-store sales and more profitable and incremental sales.
Download Now

All materials on this site Copyright Edgell Communications. All rights reserved.