Allurent on Demand Designed to Speed Creation of Online Merchandising Displays

— April 01, 2009

Allurent has released Allurent on Demand (AOD), a software-as-a-service (SaaS) solution for providing interactive online merchandising experiences designed to increase customer satisfaction and improve site conversion. 

Allurent reports that its hosted solution reduces the time, cost and complexity of designing, building and integrating interactive merchandising displays into e-commerce sites, allowing retailers to constantly experiment with new online merchandising approaches.

Users can employ Allurent's library of AOD widgets to launch new merchandising displays in just a few hours, the company reports. Retailers select an AOD widget, brand it to match their online store and publish it to a specific page or set of pages. Retail merchandisers then use AOD's Presentation Manager tool to dynamically update the widget's content so that the displays stay fresh and relevant without the need for ongoing IT involvement.

for more information: www.allurent.com

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