Home Apparel Twitter map of APP logo

Apparel Magazine

CONTACT US | SUBSCRIBE | NEWSLETTER | RSS Feeds RSS FEEDS

Welcome, Guest |   Sign In   |   Register  
Apparel Magazine
 
Print Email Page RSS Feeds

Posted Date: 4/1/2009

Avery Dennison Introduces Distressed Patent Leather Patches to Jeans Market

Manufacturers of upscale jeans can now add an innovative form of brand distinction to their garments with new distressed patent leather patches from Avery Dennison.

The patches are available debossed, milled, hand-burnished, crinkled or hand-sanded to provide a distressed appearance. According to Avery Dennison, graphics can be applied via several processes, including foil and inking options.

Avery Dennison reports that the new distressed patent leather patches were developed in response to demand for creative ways to brand upscale jeans, particularly in the fast-growing women's and juniors markets, as well as in response to a resurgence of interest in patent leather in recent years.

By processing patent leather in a variety of new ways, Avery Dennison says its new fashionable line of patches complements the stylish denim of high-end jeans, and offers brands a way to more prominently distinguish their garments as "premium products," offering the potential of higher margins.

The patches are available in a large variety of styles, leather materials, color variations, configurations and highlighting options. (One new product, for instance, is constructed of milled patent leather, with foiled debossing and ink splatter. Another is stamped with purple dye and purple foil. Both are hand burnished to create the distressed effect.)

Avery Dennison reports that delivery time is generally four weeks from the receipt of an order and that while finished patches from bulk production will be similar, no two are identical.

for more information: www.ibmd.averydennison.com

Rate this Content (5 Being the Best)
12345
Current rating: 0 (0 ratings)

 


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

How Retailers Can Own the Google Results Page How Retailers Can Own the Google Results Page
9/1/2014
As a retailer, you’re constantly vying to attract shoppers on a search engine results page (SERP). ChannelAdvisor’s eBook highlights the components of the Google SERP and offers tips on how to use them to boost your presence.
Download Now

How Fashion Businesses Can Win the Race for Omnichannel Excellence and Operational Agility How Fashion Businesses Can Win the Race for Omnichannel Excellence and Operational Agility
9/1/2014
Download our white paper to learn how fashion retailers can improve operational agility to deliver engaging customer experiences to meet today’s market reality - globalization, faster fashion, vertically integrated channels and omnichannel retail.
Download Now



MEDIA KIT | EDITORIAL BOARD | PRIVACY STATEMENT | TERMS & CONDITIONS | CONTACT US
All materials on this site Copyright Edgell Communications. All rights reserved.