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Apparel Magazine
 In This Issue
 April 2010
Magazine Sections
Cover Story:
Building a Social/Mobile Strategy - One Outfit at a Time
Author: Amy Roach Partridge
Wet Seal is using social media and mobile commerce to craft a multi-channel strategy that has boosted sales and traffic, while keeping its fast-fashion consumers happy.
Editor's Note:
The April Issue (Seeing the Trees)
Author: Jordan K. Speer
In the apparel world, it's often the incremental improvements that lead to fundamental, long-lasting success, whether it be attaining greater sales, accelerating your supply chain, acquiring more Facebook fans of your retail store, or influencing change to trade policy. Learn more in our editor's note from April -- and access the entire issue here.
Retail Intelligence: Case Study:
Woolworths South Africa: Right Stock, Right Store, Right Time
Author: Masha Zager, Contributing Writer, Apparel
By creating store profiles and tying purchasing and replenishment to high-level plans, this popular retailer is increasing store sales, avoiding markdowns and reducing inventories. Find out how.
Retail Intelligence: In Brief:
Abercrombie & Fitch Goes Mobile with Digby
The retailer selects Digby's mobile commerce platform to engage customers through mobile devices.
Bob's Stores Transforms Store Communications with Opterus Store Ops-Center
Bob's Stores, retailer of family clothing and footwear, has selected Opterus Store Ops-Center for its 34 U.S. locations.
BVI Networks and RockTenn Merchandising Displays Partner to Deliver Real-time Store Monitoring Systems
BVI Networks, provider of RetailNEXT, an in-store business intelligence (BI) and decision support platform, has unveiled its newest capabilities for providing real-time in-store data.
Fashionista Debuts "Fitting Room of the Future"
There's a new way to "try on" clothing in the comfort of your own home. Dubbed Fashionista, the new application was launched by former Amazon executive and RichRelevance CEO David Selinger, and combines augmented reality, motion capture and real-time personalization for a new online shopping experience.
First Insight Solution Provides Real-Time Lifecycle Visibility into Consumer Trends
VCV employs online consumer activities in the form of interactive games that, through engaging with shoppers, quickly collect accurate data, and measure consumers' inclination to purchase products and styles.
Hugo Boss Uses GestureTek ScreenFX® for Retail Mall Advertising
Hugo Boss recently explored gesture control advertising with the installation of GestureTek's ScreenFX motion-responsive interactive advertising signs in four Sao Paulo retail malls by Trinanda Media, GestureTek's strategic dealer in Brazil.
SummitCloud Offers Web-Based CPSIA Document Portal
SummitCloud has introduced CloudNexus, a portal solution to help apparel companies and other businesses manage the complexities of CPSIA compliance.
VendorNet Debuts StoreNet Live for Ship-from-Store and Pick-up-in-Store Cross-Channel Fulfillment
VendorNet has announced the debut of StoreNet Live, which it describes as ship-from store/pick-up-in-store cross-channel fulfillment software.
Supply Chain: In Brief:
Avery Dennison Joining RFID Research Center At University of Arkansas
Avery Dennison announced that the RFID Research Center at the University of Arkansas has appointed it to its advisory board.
Jesta I.S Unveils Vision E-Dom For More Seamless Multi-Channel Operations
Jesta I.S. Inc., a supplier of business solutions for the soft goods and specialty markets announced the addition of a a new electronic distribution order management module, Vision E-Dom, to its Vision Suite.
SPESA EXPO 2010 to Showcase Complete Spectrum of Equipment, Technology, Services and Education Opportunities for Sewn Products Industry
The Sewn Products Equipment & Suppliers of the Americas (SPESA) has announced that SPESA EXPO, to be held May 18-20 at the Georgia World Congress Center in Atlanta, will offer a greatly expanded set of solutions that cover the entire concept-to-delivery sewn products lifecycle and supply chain.
StyleWest Prepares for Next Growth Stage
While watching its business grow, StyleWest experienced growth in another area, too: IT problems.
Sourcing & Logistics: In Brief:
NGC Streamlines Global Trade Logistics with New Vendor Payment Automation Solution
New Generation Computing has debuted its Vendor Payment Automation software, or VPA, which simplifies paying vendors by putting all the documents needed to support the process in one place.
Wal-Mart Announces New Global Sourcing Strategy
Includes Strategic Alliance with Li & Fung
Product Safety's Own Worst Enemy
Author: Kevin M. Burke
As we mark just over one and a half years of implementation of the CPSIA and one year since the first major reduction in lead limits on February 10, 2009, small victories have sustained an industry struggling with the law's ramifications.
Fiber-to-Fabric: In Brief:
Bamboo-zled? FTC Warns 78 Retailers About Mislabeling Bamboo As Rayon
Author: Mike Cole
This week, the Federal Trade Commission sent letters to 78 retailers warning them that they could be breaking the law by selling products (including sheets and t-shirts) that are labeled and advertised as bamboo but are actually made from manufactured rayon fiber.
Buhler Quality Yarns, Lenzing Exclusive U.S. Partners for MicroTencel
Buhler Quality Yarns announced that it will be the exclusive U.S. marketer for Lenzing's MicroTENCEL, a sustainable lyocell microfiber.
OE Reports 20 percent Growth in Global Organic Cotton Production in 2009
India, Turkey, and Syria are the leading organic cotton producers.
Maximizing Online Retailing: An Aberdeen & Apparel Report
As the online and mobile channels continue to gain in prominence, consumers expect to receive the same brand promise and experience across all channels, making it an absolute necessity that retailers re-think their cross-channel stance.


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

A Model for Change – Part 1: The Need for Transformation A Model for Change – Part 1: The Need for Transformation
The pace of fashion has never been faster. Fast fashion, social media and mobile technologies have given consumers the power of instantaneous sharing. The market is increasingly saturated and consumers increasingly sophisticated, which makes tried and true fashion strategies such as geographic expansion and internationalization more complex than in the past. The fashion industry--our industry and the way we work--has been forever changed. This paper highlights the major shifts that have led fashion to its current state and how companies are responding to the new fashion landscape, suggesting a model for change.

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Solutions & Strategies for Supply Chain Assurance and Collaboration: A Retailer's Quest for a Unified Buying Cycle Solutions & Strategies for Supply Chain Assurance and Collaboration: A Retailer's Quest for a Unified Buying Cycle
P2P gaps plague retail relations with suppliers, 3rd party logistics and other partners. The impact? Escalated transaction costs per invoice, low contract compliance, longer lead times for orders, slow cash-cash conversion cycles, increased chargebacks and vendor dissatisfaction. A major opportunity exists for streamlining one vision of an integrated purchase order and creating a unified buy­ing cycle for the retailer, supply chain partners and the overall network. Retail industry analyst Sahir Anand from Edgell Knowledge Network describes how to create a single view and vision for orders and supply chain transactions - from source to settlement to sale - across any channel.
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