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Apparel Magazine
 In This Issue
 February 2007
Magazine Sections
Cover Story:
Under Armour's Foundation for Future Growth
02/01/2007
The fast-growing performance apparel brand has broken much new ground since going public, including implementation of a new ERP system and a foray into footwear. But it's not resting on its cleats as it enters its second decade.
The Market:
MAGIC Offers Fashion, Sourcing Options
02/01/2007
This month's showing of the biannual MAGIC Marketplace will feature the latest fall fashion as well as sourcing and supply chain resources.
The Market In Brief: February 2007
02/01/2007
Cool Zone to debut at SPESA Expo.
Retail Intelligence: In Brief:
Retail Intelligence In Brief: February 2007
02/01/2007
Sport Chalet Selects SAP
Supply Chain: Case Study:
Pendleton Embraces Multi-Channel Approach
02/01/2007
By upgrading and integrating the systems behind its e-commerce, catalog and store channels, Pendleton Woolen Mills has improved customer service and achieved a much clearer real-time picture of sales and demand.
Supply Chain: In Brief:
Supply Chain in Brief: February 2007
02/01/2007
Children's wear designer and manufacturer Coffee Bean Inc., based in Miami, FL, has selected New Generation Computing's (NGC) e-PDM software for product lifecycle management (PLM).
Sourcing & Logistics: Case Study:
Maggy London Dresses Up Its Processes
02/01/2007
The well-known dressmaker is hoping to eliminate redundant processes and speed its supply chain with the implementation of a new suite of solutions for PLM, sourcing and supply chain management.
Concept-to-Spec Case Study:
Fit Couture Gets Faster with 3D
02/01/2007
This entrepreneurial e-tail apparel player has sped its product development with virtual sampling technology.
Concept-to-Spec: In Brief:
Concept-to-Spec In Brief: February 2007
02/01/2007
C-Design Targets U.S. Market Forges PLM Alliance with Fashionware
Fiber-to-Fabric: Case Study:
Arc'teryx on the making of Malden's Polartech power shield
02/01/2007
Outerwear leader Arc'teryx and fleece giant Malden Mills took collaborative R&D to new levels in developing an innovative soft shell fabric.

 


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Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
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Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
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Moderator:
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Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

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L.E.K. Consulting discusses how retailers can avoid promotional traps by using the benefit-based promotional strategy to garner higher same-store sales and more profitable and incremental sales.
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