 In This Issue
June 2012 |
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| Magazine Sections |
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| Cover Story: |
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| PLM for Apparel 2012: Investing for Sustained Success |
| 05/31/2012 |
| Author: JANET SULESKI and LUCIE DRAPER, GARTNER |
| Apparel companies are driving pragmatic benefits deep into their PLM processes as they lay the foundation for future use of the mobile, analytical, social and innovation tools held as a promise for enabling long-term benefits from PLM initiatives.
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| Editor's Note: |
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| The Great Supply Chain Disruptor |
| 06/04/2012 |
| Author: Jordan K. Speer |
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| The Market: |
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| How Ecommerce is Changing the Way Consumers Shop — and How Retailers Sell |
| 06/04/2012 |
| Author: Jordan K. Speer |
| “Social and mobile are disrupting traditional marketing,” says Peter Leech, partner at The Partnering Group and former CMO of Onlineshoes.com.
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| The Market: Briefs: |
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| Survey: Consumers Will Abandon Small Businesses Because of Poor Websites |
| 06/04/2012 |
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| What Are Brands Focusing on Right Now? "Conversational Marketing" |
| 03/14/2012 |
| Author: Jessica Binns, Contributing Editor |
| Companies are eager to interact with the smartphone-wielding, Facebook-status-updating members of "Generation C." |
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| Supply Chain: |
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| Limiting Loss |
| 04/30/2012 |
| How are apparel retailers using intelligent solutions to combat shrink — and improve the bottom line? |
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| Sourcing & Logistics: Case Study: |
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| Guess Who's a Sourcing Innovator |
| 06/04/2012 |
| Author: Masha Zager |
| Guess Inc. has winnowed its vendor pool down to a core group of high-performing companies. Collaborating with them through two key technology platforms helps keep costs down and quality high.
PLUS: Vendor Viewpoint — Interview with Kurt Cavano, Chairman and CEO of TradeCard
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| Concept-to-Spec: |
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| For Brands Moving to Asia, Ensuring Sizing Isn't Lost in Translation |
| 03/16/2012 |
| Author: Padma Nagappan |
| U.S. brands going after the lucrative retail markets in Asia find that succeeding there requires more than a tweak or two to usual strategy, since one size most certainly does not fit all. |
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| Fiber-to-Fabric: |
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| Biking to Work With Levi's Commuter Series |
| 05/12/2012 |
| Author: Masha Zager |
| Levi's fine-tuned some of its iconic styles and incorporated high-tech finishes so that bicycle commuters can arrive at work clean, fresh, and comfortable. |
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| All Star: |
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| Apparel Salutes Its 2012 Sustainability All-Stars Award Winners |
| 06/04/2012 |
| Author: Masha Zager |
| Apparel's fourth annual Sustainability All Stars program recognizes Eileen Fisher, HanesBrands, Icebox Knitting and TAL Apparel for their willingness to measure, analyze and restructure across their enterprises now, and for their long-term vision of how much better things can be in the future.
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| Research and Reports: |
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| PLM for Apparel 2012: Investing for Sustained Success |
| 05/31/2012 |
| Author: JANET SULESKI and LUCIE DRAPER, GARTNER |
| Apparel companies are driving pragmatic benefits deep into their PLM processes as they lay the foundation for future use of the mobile, analytical, social and innovation tools held as a promise for enabling long-term benefits from PLM initiatives.
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| The Flexible Warehouse: A New Frontier in Competitive Advantage |
| 05/31/2012 |
| As e-commerce grows and customer channels and preferences become more diverse, apparel brands and retailers are challenged to manage a complex mix of order profiles and service requirements. For an increasing number of firms, the answer is a flexible materials handling/warehouse automation solution.
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