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Apparel Magazine
 In This Issue
 October 2012
Magazine Sections
Cover Story:
Casual Male Has Big Plans for Big Guys
10/01/2012
Author: Masha Zager
“Guys like choice and convenience,” says Casual Male’s Dennis Hernreich. The company’s new DestinationXL stores and website aim to give big and tall men plenty of both.

Editor's Note:
Shaking the Social Media Magic 8 Ball
10/01/2012
Author: Jordan K. Speer

The Market:
ITS: Revealing the Secrets to Design Success
08/15/2012
Author: Jordan Speer, Editor in Chief
Want to be the next Ralph Lauren or Dolce & Gabbana? Here's what it takes.
Retail Intelligence:
Making a Difference with Returns Management
09/25/2012
Author: Deena M. Amato-McCoy
Sierra Trading Post makes a commitment to streamlined returns and customer service.
Supply Chain: Case Study:
Royce Too Puts Its Best Foot Forward
09/07/2012
Author: Masha Zager
Finding an ERP vendor that understood its business helped this hosiery company navigate major changes in the past few years.
Sourcing & Logistics:
Execs Discuss Innovation at Apparel's Sourcing Summit at MAGIC
09/07/2012
Author: Susan S. Nichols, Apparel publisher
Vendor portfolios, materials management, sustainability and technology under scrutiny as apparel companies strive to create balanced, strong and cost-effective sourcing supply chains.
Concept-to-Spec:
PLM Pushes Further into the Enterprise
10/01/2012
Author: Jordan K. Speer
Product lifecycle management is giving apparel brands and retailers crucial visibility from design through manufacturing, saving time and money and reducing waste along the way.

Research and Reports:
Driving PLM Adoption: What Works and Why
10/01/2012
A strong foundation comprised of three elements — sound change management strategies, flexible technology developed with an eye toward fashion industry requirements and methodologies and a responsive vendor partner — can put organizations firmly on the road to PLM adoption.
Pumping Up The Volume: RFID In The Apparel Industry
10/01/2012
Massive rollouts at J.C. Penney, Macy’s and Bloomingdale’s raise the stakes for other department store chains and specialty retailers too.
The Apparel Top 50: Rankings by Social Media Popularity
09/13/2012
Fans continue to stream in, but monetizing content remains the holy grail of social media for apparel retailers and brands.

 


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

The Reinvention of B2B eCommerce The Reinvention of B2B eCommerce
5/1/2014
Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

Download Now

Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store
5/1/2014
L.E.K. Consulting discusses how retailers can avoid promotional traps by using the benefit-based promotional strategy to garner higher same-store sales and more profitable and incremental sales.
Download Now



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