Posted Date: 11/30/2011
Mobile POS Removes Barrier Between Moosejaw Shoppers and Staff
CrossView, Inc., a cross-channel commerce solution and retail technology provider, announced that outdoor adventure apparel and gear retailer Moosejaw has completed the implementation of CrossView’s new handheld mobile point of sale solution in all of its stores throughout the Midwest.
“This is the next logical step in removing barriers between our customers and sales staff,” said Eoin Comerford, senior vice president, marketing and technology, Moosejaw. “Creating that close connection with customers online and in stores is a big part of our brand, and the CrossView Mobile POS plays to that strength.”
CrossView’s mobile POS is based on the Apple iPod touch and delivers functionality traditionally associated with freestanding point of sale systems. The Apple iPod touch hardware is outfitted with a Linea Pro cradle, which includes a magnetic stripe reader and barcode scanner. The device is integrated into the retailer’s CrossView Cross-Channel Commerce platform, deployed in 2008 to unify call centers, point of sale and online commerce on a single platform with a single view of products, pricing, inventory, marketing, promotions and customers.
Other key business benefits include:
- Sales associates empowered to better serve customers anywhere in the store
- Increased in-store conversion as associates wield greater influence along the path to purchase
- Expanded POS capacity without sacrificing valuable floor space
- Positive brand experience engendering greater customer loyalty
- Improved visibility across all sales channels, enabling superior customer service
- High sales and customer satisfaction through shortened checkout lines
Moosejaw also plans to outfit new stores with the handheld technology as it expands into more markets over the next 12 months.
Click here to learn more about the Moosejaw solution.
Rate this Content (5 Being the Best)
Current rating: 0 (0 ratings)
|
|
|
|
|
|
|
Apparel Skype Event On Demand: Where in the World is Our Consumer Headed?
4/11/2012 11:59:20 AM (EST)
Marshal Cohen, Chief Industry Analyst, The NPD Group Inc. and Dave Bruno, Director of Commerce Studies, RedPrairie, discuss today’s landscape of social, mobile and local influences, consumers’ ever-changing perceptions of value, and the consistent desire for fresh, innovative and unique product.
Download this 15-minute video short now.
Sponsored by Red Prairie
Panelists:
Marshal Cohen, Chief Industry Analyst, The NPD Group Inc.
Dave Bruno, Director of Commerce Studies, RedPrairie
Moderated by:
Susan Nichols, Publisher, Apparel
|
|
View On Demand
|
|
|
|
|
One Size Does Not Fit All In Multi Channel Distribution
4/1/2012
There's no question that the world of retailing is changing at breakneck speeds as customers connect with brands in stores, via their computers, virtual shopping kiosks, tablets, smart phones, Facebook, Pinterest and more. But is the supply chain ready for this multichannel revolution, particularly from the distribution point of view? This white paper explores the key considerations for developing the right multichannel supply side solution.
Download Now
|
|
|
|
|
|
|