Home Apparel Twitter map of APP logo

Apparel Magazine

CONTACT US | SUBSCRIBE | NEWSLETTER | RSS Feeds RSS FEEDS

Welcome, Guest |   Sign In   |   Register  
Apparel Magazine
 
Print Email Page RSS Feeds

Posted Date: 2/26/2014

ideeli Unveils Updated Site Design Under New Groupon Ownership

ideeli.com, which was recently acquired by Groupon, unveiled its newly redesigned website with refreshed design and navigation to make it easier for customers to shop its vast collection of fashion, apparel and home decor deals.

"Now that we've officially joined the Groupon family and broadened our reach, it's a great time to refresh the website and put our best foot forward," said Stefan Pepe, ideeli's CEO. "And our new look and feel will soon showcase a slew of new spring offerings."

The ideeli website now features a variety of enhancements, including a refreshed logo and large feature image at the top of the home page. Specific highlights include:

    Revised logo
    Updated color palette
    Larger full-bleed feature image at the top of each of the main sections (All, Women, Shoes, Home, Men)
    Larger images which provide photographers and editorial teams with more space to feature items more prominently and better allow customers to discover brands and trends they love
    Cleaner, more open header allowing for easier navigation
    Easier, more intuitive interface with product zoom to allow customers to get a better feel for the products
    More use of color and lifestyle images to help customers visualize how to wear the products

ideeli brings the runway to the "real-way" by providing a fashion destination where members will discover the latest trends and experience the satisfaction of significant savings. As ideeli celebrates the relaunch of its website, its featuring a highly curated collection of the latest spring trends and name brands. Trends this season range from floral and global prints to safari and brights, across the categories of women's and men's apparel, shoes, accessories and home.

Rate this Content (5 Being the Best)
12345
Current rating: 5 (1 ratings)

 


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

How product lifecycle management fuels the momentum of fashion How product lifecycle management fuels the momentum of fashion
8/1/2014
Leading fashion companies generate a special kind of momentum, a phenomenon where recent success fuels current success, which in turn sparks future success. The ability to rapidly turn today’s hit product into tomorrow’s durable brand is no accident—it’s a specific set of practices that companies can identify and repeat to achieve lasting competitive advantage. Read this White Paper – authored by Bob McKee, Infor, Industry Strategy Director to learn how fashion companies need to strive for better responsiveness to consumer trends, more efficient design and production, smarter sourcing, and improved capabilities for monitoring compliance and sustainability requirements.

DOWNLOAD NOW

Virtual Fitting - What is Possible? Virtual Fitting - What is Possible?
8/1/2014
Customer and market-driven products are the main objective for success. The route taken to achieve that objective must be constantly shortened, making processes faster and more cost-efficient. This specifically requires using the right processes and technologies, for example, increasing the effectiveness of prototyping through virtual 3D. We invite you to learn more about the capabilities of today's virtual fitting technology.
Download Now



MEDIA KIT | EDITORIAL BOARD | PRIVACY STATEMENT | TERMS & CONDITIONS | CONTACT US
All materials on this site Copyright Edgell Communications. All rights reserved.