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Posted Date: 12/17/2012

EKN Benchmark: The State of Loyalty in Retail

The template that most of today’s customer loyalty programs follow was designed in the early 1980s, causing retailers to focus on delivering transactional economic value to the consumer. Since then, the concept of a ‘loyal customer’ has become elusive due to changing consumer behavior and broad expansion into new channels. Edgell Knowledge Network’s (EKN) latest benchmark report shows that retailers are struggling with how to drive customer loyalty but expect their loyalty strategies to deliver an increasingly greater percentage of revenue in the coming years. Download this report to learn prescriptive insights including a new framework for customer loyalty in the retail industry.

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Discover How To Keep Up With More of Your Mobile Customers
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Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
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Planning in the Omnichannel World with a Single View of Inventory
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Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
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A Model for Change – Part 1: The Need for Transformation A Model for Change – Part 1: The Need for Transformation
11/1/2014
The pace of fashion has never been faster. Fast fashion, social media and mobile technologies have given consumers the power of instantaneous sharing. The market is increasingly saturated and consumers increasingly sophisticated, which makes tried and true fashion strategies such as geographic expansion and internationalization more complex than in the past. The fashion industry--our industry and the way we work--has been forever changed. This paper highlights the major shifts that have led fashion to its current state and how companies are responding to the new fashion landscape, suggesting a model for change.

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Solutions & Strategies for Supply Chain Assurance and Collaboration: A Retailer's Quest for a Unified Buying Cycle Solutions & Strategies for Supply Chain Assurance and Collaboration: A Retailer's Quest for a Unified Buying Cycle
10/1/2014
P2P gaps plague retail relations with suppliers, 3rd party logistics and other partners. The impact? Escalated transaction costs per invoice, low contract compliance, longer lead times for orders, slow cash-cash conversion cycles, increased chargebacks and vendor dissatisfaction. A major opportunity exists for streamlining one vision of an integrated purchase order and creating a unified buy­ing cycle for the retailer, supply chain partners and the overall network. Retail industry analyst Sahir Anand from Edgell Knowledge Network describes how to create a single view and vision for orders and supply chain transactions - from source to settlement to sale - across any channel.
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