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Apparel Magazine


Cross-Channel Retailing
4/1/2013
PwC’s annual global survey of online shoppers debunks the conventional wisdom about online consumer behavior and examines six myths of multichannel retailing.
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Out-of-the-Box: Advantages of Preconfigured PLM
3/1/2013
Preconfigured PLM solutions for retail, apparel and footwear build on years of best practices and generally can be implemented on a rapid timeline for optimal ROI.

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2013 Top Technology Trends in the Apparel Market
12/20/2012
For many apparel companies, technology has made the transition from simply being a means to boosting efficiency to acting as strategic enabler for balancing efficiency, innovation, and the demands of ever-broadening channel and geographic reaches.

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EKN Benchmark: The State of Loyalty in Retail
12/17/2012
Is loyalty dead in retail? Edgell Knowledge Network’s (EKN) latest benchmark report shows that retailers are struggling with how to drive customer loyalty in an era of changing consumer behavior and broad expansion into new channels. Download this report to learn prescriptive insights including a new framework for customer loyalty in the retail industry.
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OUTLOOK 2013
12/5/2012
In closing 2012 and looking ahead to 2013, Apparel turned to its Editorial Advisory Board and other industry executives to hear their views on the coming year. Specifically we asked about concerns relative to the economy, key characteristics of leading apparel companies and harnessing consumer power. Here's what they had to say.

PLUS: Vendor ViewpointInterview with Stuart Aldridge, Director of Pre-sales, TXT MAPLE LAKE



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Sourcing Maturity: Apparel Companies Reach a New Stage Integrating Sourcing and PLM
12/4/2012
The complexity to feed progressively more consumer-driven and locally-tuned retail strategies is requiring apparel companies to drive sourcing and PLM linkages harder and faster than ever before.

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Custom Research Series: The Impact of Showrooming on the 2012 Holiday Season
11/8/2012
Retailers’ ability to adapt to showrooming and its impact on holiday 2012 is the subject of EKN’s latest report. Download this research to learn strategies to convert showrooming from a threat . . . to an opportunity.
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Driving PLM Adoption: What Works and Why
10/1/2012
A strong foundation comprised of three elements — sound change management strategies, flexible technology developed with an eye toward fashion industry requirements and methodologies and a responsive vendor partner — can put organizations firmly on the road to PLM adoption.

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Pumping Up The Volume: RFID In The Apparel Industry
10/1/2012
Massive rollouts at J.C. Penney, Macy’s and Bloomingdale’s raise the stakes for other department store chains and specialty retailers too.

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The Apparel Top 50: Rankings by Social Media Popularity
9/13/2012
Fans continue to stream in, but monetizing content remains the holy grail of social media for apparel retailers and brands.

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Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
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Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
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The Reinvention of B2B eCommerce The Reinvention of B2B eCommerce
5/1/2014
Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

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Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store
5/1/2014
L.E.K. Consulting discusses how retailers can avoid promotional traps by using the benefit-based promotional strategy to garner higher same-store sales and more profitable and incremental sales.
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