Apparel shoppers like to shop online! 40%+ do not have a specific product in mind when they do and are 14% more likely to compare different products on the same website than other categories. Apparel shoppers buy 4 items per shopping trip, versus 2-3 in other categories.
Be there when it counts and accelerate your sales for 2015 holidays.
There’s going to be a revolution in how fashion brands and retailers plan product assortments and merchandise their collections. New technology is overturning traditional processes. Those who can harness its power will have a bona fide competitive advantage. Is your business ready?
Given the context of today's fashion industry, it is clear that a customer-obsessed model has become the new frontier of business. In this guide we outline how fashion brands can meet this objective by leveraging complete visibility of customer interactions across all touchpoints to get closer to the consumer and achieve a competitive edge in today's complex omni-channel landscape.
The fashion and consumer lifestyle products industry needs PLM technology to manage much more than the traditional "front end" of the supply chain. This report explores how the scope of PLM software has been redefined, expanded and enhanced to meet changing business requirements.
Digital textile printing offers the potential for unlimited creativity, greater flexibility, and faster time-to-market for designers and production professionals. Learn about the benefits of this exciting new technology, and the keys to integrating digital printing into your production workflow, from initial design through final placement and production.
This report explores technologies and best practices for meeting consumer expectations and demand for a seamless shopping, delivery and returns experience and includes best practice expertise from leading industry analysts such as Kurt Salmon, Gartner, Demand Worldwide and business technology leaders at companies like Aerosoles.
This is the era where consumers control the economics of the industry as never before. Consumers lead the way; brand owners, retailers, distributors, manufacturers have to keep up.
The pace of fashion has never been faster. Fast fashion, social media and mobile technologies have given consumers the power of instantaneous sharing. The market is increasingly saturated and consumers increasingly sophisticated, which makes tried and true fashion strategies such as geographic expansion and internationalization more complex than in the past. The fashion industry--our industry and the way we work--has been forever changed. This paper highlights the major shifts that have led fashion to its current state and how companies are responding to the new fashion landscape, suggesting a model for change.
P2P gaps plague retail relations with suppliers, 3rd party logistics and other partners. The impact? Escalated transaction costs per invoice, low contract compliance, longer lead times for orders, slow cash-cash conversion cycles, increased chargebacks and vendor dissatisfaction. A major opportunity exists for streamlining one vision of an integrated purchase order and creating a unified buying cycle for the retailer, supply chain partners and the overall network. Retail industry analyst Sahir Anand from Edgell Knowledge Network describes how to create a single view and vision for orders and supply chain transactions - from source to settlement to sale - across any channel.
As a retailer, you’re constantly vying to attract shoppers on a search engine results page (SERP). ChannelAdvisor’s eBook highlights the components of the Google SERP and offers tips on how to use them to boost your presence.