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Apparel Magazine

Why the Time Is Right to Sell a Mid-Market Apparel Company
Today, founders of successfully managed, middle-market companies are in the driver's seat, with multiple opportunities to monetize their life's work.
DNA Authenticates Labels, Keeps Counterfeits From Consumers
Counterfeiters are constantly innovating, and more and more often, it is difficult to discern the differences between genuine and fake products, but now high-technology advances are starting to come to the rescue.
Top 6 Tech Trends in the Fashion Industry
In the fashion industry, if you aren't moving forward, chances are you are falling behind. Read on to find out what's hot now and what lies ahead.
Increase Profits By Localizing Your Markdowns
There is a dichotomy between the common practice of executing enterprise-wide markdown start-date, cadence and discount when contrasted to highly localized pre-season merchandise plans.
Outlook on In-Store Pickup for Brands
Today's fashion and apparel merchants must create immersive, seamless experiences to elevate their brands and drive traffic to their sales channels, including franchises and brick-and-mortar retail partners.
Sourcing Today: Upsides, Downsides and No Surprises
Learn how Rocky Brands, Brown Shoe Company, Hanesbrands, PvH and other top companies handle their sourcing challenges and prepare for the future.
Are CEOs Missing the Boat on Omnichannel?
There's a disconnect between what CEOs want to achieve and what steps they're taking to get there.
Give Your Customers Amazing Customer Service or Say Goodbye
It's easy to attract new customers, but if you then leave them disappointed due to poorly performing technology, be that online or in store, you'll soon have them searching elsewhere.
New Look Makes Fast Fashion Even Faster
New Look’s use of Quantum Retail’s Q platform has changed its approach to managing its allocation and replenishment.
Win at E-commerce by Inspiring Consumer Confidence
Compared to categories such as books and electronics that see between 30 percent and 60 percent of sales online, apparel retailers have a long way to go just to catch up, and incorporating fit technology can help convert e-commerce browsers into buyers.
From Pricing to mPOS, True Religion, Under Armour and Love Culture Reveal Retail Insights
At the Epicor Insights conference in Las Vegas, True Religion revealed its cloud computing success and path to omnichannel retailing, Love Culture talked up pricing wins and expansion plans and Under Armour shared its mobile store strategy.
The Power of Fashion-Based PLM
The fashion industry has only scratched the surface when it comes to realizing PLM’s potential to combine creativity-enabling capabilities with a strong data management platform. That's why PLM that is purpose-built for the fashion industry is a game changer.
Non-Compete Agreements: Securing Your Company’s Assets
The purpose of non-compete agreements is twofold: it allows the employer to invest in training and development of its employees, and protect the employer by preventing the employee from trying to take that training and going to work for a competitor.
Privacy and In-Store Analytics: A Code of Conduct Establishes Trust
How do retailers strike the right balance between improving visibility into what's happening in their stores to serve customers better while maintaining customer loyalty and trust?
For Average-Man Suit Buyers, Indochino's the Perfect Fit
CEO Kyle Vucko co-founded the Vancouver-based online custom men's wear company in 2007 to address a need he saw for made-to-measure suits for the average man — in other words, a stylish, well-fitting suit for less than $500.


Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
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Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Susan Nichols, Publisher, Apparel Magazine
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
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The Reinvention of B2B eCommerce The Reinvention of B2B eCommerce
Online sales and marketing vehicles are one of the most important channels fashion has for engaging with customers, but optimizing the value of your electronic interactions can be a complex undertaking. Front-end websites must be user-friendly and smart, but just as critical is tight integration to the back office systems used to produce, manage, and control the products you sell. If you cannot create an online platform that delivers across all fronts, you’re missing critical opportunities to engage with customers, increase sales, and extend your market reach across global time zones. Read this White Paper – authored by Bob McKee, Infor Industry Strategy Director, where he will share insights into the eCommerce market and just how Fashion companies can deliver on a 24/7 sales economy.

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Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store Benefit-Based Promotions: How to Capture Real Value Without Giving Away the Store
L.E.K. Consulting discusses how retailers can avoid promotional traps by using the benefit-based promotional strategy to garner higher same-store sales and more profitable and incremental sales.
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