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Tablets: Uncovering the Best Strategy for Apparel Retailers
4/9/2013
To truly maximize a mobile strategy, retailer should evaluate how mobile devices can benefit the store system as a whole and look at tablets as a way to improve not only transactions, but overall store operations and the shopping experience.
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Gas, Taxes and Hurricanes: The Impact on the Retail Sector in Early 2013
4/9/2013
While it's nearly impossible to predict how the rest of 2013 will fair, the first quarter has been more difficult for retailers than the same period last year, and according to a survey recently released by Capital Business Credit, retailers and suppliers offer very mixed reviews regarding how the spring season will perform.
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Getting Gap Back on Track
4/1/2013
In this Q&A, Gap's CMO shares how the iconic American brand retools its marketing message in the digital age.
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Why Some Social Media Consumers are Better than Others
5/1/2013
The rise of social media as a way to interact and market to consumers is crystal clear but retailers can struggle with how to properly engage with these channels. This L.E.K. Executive Insights report delves into five distinct social media audience segments and how retailers can nurture positive relationships with them.
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5 Ways to Use Cloud Technology to Meet Customer Demand
4/30/2013
Cloud-based technology provides a vehicle for making rapid changes as economic and business conditions shift. Apparel retailers, brands and manufacturers can leverage the technology to be more agile in meeting demand while controlling costs. Download Now.
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