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Apparel Magazine


Selling to the New Chinese Consumer
10/23/2011
While label-conscious conspicuous consumption dominates the tastes of the newly wealthy Chinese consumer, a more subtle sophistication is evolving at the uppermost echelons of society.

Understand Your Customer, Master Your Business
10/14/2011
Learn how mastering your social data management can transform your business.

With iPad App, GUESS? Isn't Guessing on Planning and Allocating
10/12/2011
The apparel brand's business intelligence team developed an iPad application that buyers, planners and allocators love to use — and that delivers real-time data to help employees act quickly and make well-informed decisions.

For Fashion Brands, Live Video Makes the Difference
10/11/2011
Want to create excitement around your brand? Learn how live-streaming video can keep your brand's fans interested and engaged.

How Bloggers' Influence Can Benefit Fashion Brands
10/11/2011
In an increasingly competitive digital landscape, apparel and accessory brands are looking for ways to make their mark and influence potential consumers. But instead of traditional partnerships with celebrities or public figures, some brands are turning to bloggers to make an impact.

Specialty Retailers Quickly Adopt Digital Tech, But Race to "Genius" Remains Fierce
10/6/2011
Brands that rest on their once impressive, now outdated digital properties are being left behind by their hungrier, more innovative peers.

Consumers and the Economy: Is This as Good as it Gets?
9/28/2011
A recent symposium featuring executives from Gilt Groupe, Warnaco and Iconix Brand Group explored the current state of the economy, the factors influencing consumer spending, and strategies for achieving apparel retail success during difficult times.

Wacoal America Adds a Direct Online Sales Channel
9/28/2011
When this lingerie manufacturer began selling directly to consumers, it made sure its e-commerce operation would fit well with its wholesale business – and with its existing warehouse operations.

What's the Future of Item-Level RFID?
9/28/2011
The next few years should see most major retailers and their trading partners implement EPC-enabled RFID into their operations.

We Wear Global Growth: AAFA's Plan to Spur Job Creation by Opening Markets
9/23/2011
According to the American Apparel and Footwear Association, the U.S. apparel industry cannot forge ahead without passing critical legislation.

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Discover How To Keep Up With More of Your Mobile Customers
6/24/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Ron Klein, "Total Retail" Service Leader, PwC Advisory
Annabelle Hoover, Director of Customer Service, North America, BROOKS SPORTS, INC.
Marie-Pascale Authie, Solution Consultant, Infor Fashion
Bob McKee, Industry Strategy Director, Infor Fashion
View On Demand

Planning in the Omnichannel World with a Single View of Inventory
5/13/2014 11:00:00 AM (EST)
Moderator:
Susan Nichols, Publisher, Apparel Magazine
Panelists:
Rich Pedott, Partner, Columbus Consulting
Peter Charness, SVP America’s & CMO, TXT MAPLE LAKE
View On Demand

How Retailers Can Own the Google Results Page How Retailers Can Own the Google Results Page
9/1/2014
As a retailer, you’re constantly vying to attract shoppers on a search engine results page (SERP). ChannelAdvisor’s eBook highlights the components of the Google SERP and offers tips on how to use them to boost your presence.
Download Now

How Fashion Businesses Can Win the Race for Omnichannel Excellence and Operational Agility How Fashion Businesses Can Win the Race for Omnichannel Excellence and Operational Agility
9/1/2014
Download our white paper to learn how fashion retailers can improve operational agility to deliver engaging customer experiences to meet today’s market reality - globalization, faster fashion, vertically integrated channels and omnichannel retail.
Download Now



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