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2013 Top Innovators
5/1/2013
Congratulations to Apparel’s 40 Innovator Award winners, companies that got their creative spark on by looking at their business in new ways — taking a fresh approach to solving problems that were impeding growth, or developing new products for consumers that they didn’t even realize they needed, but soon will.
Creativity guru Roger von Oech once said that “it's easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out of date.” Read on to learn more about the inspiring stories of apparel businesses that learned how to let go.
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Cross-Channel Retailing
4/1/2013
PwC’s annual global survey of online shoppers debunks the conventional wisdom about online consumer behavior and examines six myths of multichannel retailing.
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2013 Top Technology Trends in the Apparel Market
12/20/2012
For many apparel companies, technology has made the transition from simply being a means to boosting efficiency to acting as strategic enabler for balancing efficiency, innovation, and the demands of ever-broadening channel and geographic reaches.
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EKN Benchmark: The State of Loyalty in Retail
12/17/2012
Is loyalty dead in retail? Edgell Knowledge Network’s (EKN) latest benchmark report shows that retailers are struggling with how to drive customer loyalty in an era of changing consumer behavior and broad expansion into new channels. Download this report to learn prescriptive insights including a new framework for customer loyalty in the retail industry.
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OUTLOOK 2013
12/5/2012
In closing 2012 and looking ahead to 2013, Apparel turned to its Editorial Advisory Board and other industry executives to hear their views on the coming year. Specifically we asked about concerns relative to the economy, key characteristics of leading apparel companies and harnessing consumer power. Here's what they had to say.
PLUS: Vendor Viewpoint — Interview with Stuart Aldridge, Director of Pre-sales, TXT MAPLE LAKE
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Why Some Social Media Consumers are Better than Others
5/1/2013
The rise of social media as a way to interact and market to consumers is crystal clear but retailers can struggle with how to properly engage with these channels. This L.E.K. Executive Insights report delves into five distinct social media audience segments and how retailers can nurture positive relationships with them.
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5 Ways to Use Cloud Technology to Meet Customer Demand
4/30/2013
Cloud-based technology provides a vehicle for making rapid changes as economic and business conditions shift. Apparel retailers, brands and manufacturers can leverage the technology to be more agile in meeting demand while controlling costs. Download Now.
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